Sampling
- Drive trial and awareness
- Branded sampling materials
- Execution guidelines
- Staff training resources
Turn retail placement into repeat sales.
Ten ready-to-run programs, each with execution guidance and a downloadable kit for approved partners.
In-store demonstrations
- Engage shoppers
- Increase trial and sales
- Demo execution guide
- Staff training materials
Retail promotions
- Drive incremental sales
- Retailer-specific programs
- Promotional calendar
- Pricing and offer guidelines
Cross-merchandising
- Pair with cheese, nuts, coffee and wine
- Increase basket size
- Planogram suggestions
- Category pairing guides
Seasonal programs
- Holiday, Valentine's, Mother's Day
- Seasonal assortments
- Limited-time offers
- Signage and display ideas
Trade shows
- Showcase the brand
- Generate new accounts
- Trade show materials
- Booth and presentation assets
Buyer presentations
- Channel-specific decks
- Customizable presentations
- Category and planogram info
- Retailer data and sell sheets
Digital marketing
- Social media assets
- Email templates
- Digital ad creative
- Product images and video
Point-of-sale materials
- Shelf talkers, wobblers, danglers
- Counter cards and signage
- Display graphics
- In-store print and digital
Retailer-specific promotions
- Custom programs by retailer
- Co-op and support options
- Category review materials
- Execution guidelines
All creative materials
Logos, images, ads, signage and templates.
Execution guidelines
Step-by-step instructions for every program.
Designated contact
A dedicated team supporting your sales efforts.
More trials. Higher velocity. Stronger partnerships.
Access
Materials are released through the Partner Center.
Approved brokers, distributors, representatives and retail partners receive access by role.
Great products. More opportunities.
Request partner access or a channel presentation — the Double Date team will connect you with the right resources.
